• EU seeks to block political ads that target people's ethnicity or religion

    23 hours ago - By Engadget

    The European Commission, the executive branch of the European Union , has proposed a ban on some types of targeted political ads that employ sensitive personal data, including ethnic origin, religion, health status or sexual orientation, unless users give explicit consent. If the rules come into force, advertisers would have to provide clear details on the criteria they use for targeting, as well as the "amplification tools or methods" they harness. Every ad would also have to be more transparent in terms of displaying the name of the person or organization that paid for it, as well as...
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