• Inside Britain's meme factory

    6 monthes ago - By The Guardian

    If you think things go viral on the internet by luck, think again: there's an industry gaming the system and Manchester's Social Chain is leading the way On a high wall in the corner of Social Chain's Manchester office, with a look of serene exasperation, Jesus Christ looks down on the sea of millennials and Generation Zedders (or whatever the dominant term is for the under-20s this month) tapping out tweets and social media stories. The mural, which stretches across the width of the office, is a riff on Leonardo's The Last Supper. The faces of the disciples at the table, however, are not...
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