• Apple's top marketer attempts to demystify the misunderstood iPhone XR

    28 days ago - By TheBoyGeniusReport

    Apple marketing chief Phil Schiller knows some people may be loaded with questions about the iPhone XR. Like, what the heck does the "R" in the name mean? Just who is this phone for? Why, in light of the tradeoffs it makes and the lower price point it offers, even make it at all? It's with questions like those and others in mind that Schiller, a longtime marketing hand at Apple who was also a key Steve Jobs lieutenant, recently sat down with a reporter to walk through the ins and outs of this phone, which will start showing up in stores Friday, and to talk about how Apple is very much...
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  • IPhone XR screen replacement will cost $259, battery replacement $89

    IPhone XR screen replacement will cost $259, battery replacement $89

    28 days ago - By MobileSyrup

    Cupertino computing giant Apple has updated its ‘iPhone service pricing' website, revealing how much iPhone XR owners will need to pay to service the company's latest smartphone. According to Apple, it will cost $259 CAD to replace the iPhone XR's LCD display out of warranty. Device-owners who buy AppleCare+ will only need to pay $39. Any iPhone XR owners experiencing battery issues will need to pay $89 as an out of warranty cost of replacement. For those with AppleCare+, the cost of servicing an iPhone XR battery is $0. “Issues caused by accidental damage aren't covered under the Apple...
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  • IPhone XR interest will grow into the new year, top analyst says

    IPhone XR interest will grow into the new year, top analyst says

    28 days ago - By Pocketnow

    The shinier and more expensive iPhone XS will have most of the spotlight this holiday season, but watch for iPhone XR sales to steadily tick up in 2019.
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